

Panel: Maximizing Revenue, Elevating CX, and Meeting New Customer Expectations – The new frontier of airline ancillaries & e-commerce
Wednesday, October 8, 2025 3:15 PM to 4:00 PM · 45 min. (Europe/Lisbon)
Retail / Track 5 / Pavilion 1
Panel Discussion
Airline RetailDistribution
Information
- How can airlines mobilise the shift toward “affordable luxury” and create intuitive purchase journeys in digital and in-flight environments?
 - How can airlines utilise the growing popularity of premium products and bundling strategies?
 - Understanding just how much value airline apps bring when integrated into a broader commerce ecosystem
 - Retailing in the indirect channels - how do we cooperate with 3rd party stakeholders more efficiently?
 
Speakers

Chris Stacey
Vice President, CommercialFlexPay
Daniel Friedli
CEOTravel in Motion AG
Doruk Mit
Group Head Product Management & DevelopmentPegasus Airlines
Tiddo Veldhuis
VP Offer Management & AncillariesAir France KLM
Jay Sorensen
PresidentIdea Works Company LLC
Issa Haddad
VP Strategic GrowthPlusgrade Inc.


