Panel: Unpacking future strategies to enhance member engagement across diverse profiles

Wednesday, October 8, 2025 12:45 PM to 1:30 PM · 45 min. (Europe/Lisbon)
Track 5 - Loyalty
Panel Discussion
Loyalty

Information

  • How can airlines make spending miles easier to attract a wider range of customers?
  • Is incorporating high-level customisation and flexibility now a necessity, and how can digital transformation aid in this offering?
  • How can airlines offer variety and gamification, rather than simply rewarding the biggest spenders?
  • Can airlines introduce sustainable options to draw and retain environmentally mindful members?
  • Considering the recent conversation around the devaluation of loyalty points, how can airlines maintain customer trust and program appeal?

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