Panel: NextGen Loyalty CX – Using AI and data to personalize loyalty offerings and build an advanced customer journey
Wednesday, October 9, 2024 3:25 PM to 4:10 PM · 45 min. (Europe/Amsterdam)
Engagement - Track 4
Panel Discussion
AI/MLData AnalyticsLoyaltyPersonalisation
Information
- Customising experience journeys and rewards to achieve emotional loyalty with members
- Understanding What & When: How can airlines achieve fully targeted, effective promotions
- Using AI to respond effectively to changes in members’ behaviour
- Exploring the challenges in building an ecosystem of end-to-end customer data using omnichannel orchestration
- How can AI-driven recommendation engines be used to predict passenger preferences, tailor experiences and customize loyalty plans and rewards?
Speakers
Alexandra Christopoulou
Customer Value Growth DirectorAegean Airlines
Shefali Higgins
Head of Member Engagement, SkywardsEmirates
Tanner Huysman
Director, E-commerce, Ancillaries, & LoyaltyVueling Airlines
Charly Jobart
Director, Travel, Transport and hospitalityMastercard
Srini Kasthoori
Global Industry Lead – Travel & TransportationDXC Technology
