Panel: The Path Towards Continuous Pricing and the Use of AI on the Journey

Panel: The Path Towards Continuous Pricing and the Use of AI on the Journey

Wednesday, June 3, 2026 3:35 PM to 4:20 PM · 45 min. (America/New_York)
Track 2 - Retail
Panel Discussion

Information

-          How does Offer-Order adoption change pricing, bundling, and ancillary strategies?



-          In what ways do Agentic AI and emerging technologies shape offer presentation and decision support?



-          How are we able to use revenue focused data to approach continuous pricing?



-          How can dynamic pricing be implemented without alienating existing customers?



-          What is the strategic role of ancillaries in dynamic pricing? How does Offer-Order delivery redefine it?

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